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产品引入期的主要特点是什么?

更新时间:2024-05-10 07:16:56
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正确答案:

①消费者对产品不甚了解,大部分客户不愿意放弃或改变自己以往的消费行为,产品销售最少;

②广告费用和其他营销费用开支较大;

③产品技术、性能还不完善,制造成本较高;

④销售利润常常很低甚至为负值。

答案解析:

暂无解析

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